Trial Just Started from Apollo.io

This email from Apollo acts as an onboarding or educational touchpoint aimed at guiding the user (Jonathan) through the initial steps of using their sales intelligence platform. It uses a friendly, informal tone with metaphorical language, positioning Apollo as a 'sales GPS' that helps users find companies and contacts. Structurally, it includes an engaging video tutorial link, a call-to-action to explore the Apollo account, and an invitation to book time with the support team, making it both informative and supportive for new users.